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Get ready to embark on your next underwater adventure with this limited edition wet n wild x SpongeBob SquarePants collection. Create fun-tastic, custom looks with SpongeBob and his undersea pals, featuring new formulas, rich pigments and skin-loving ingredients-each product is designed to spark joy and add a burst of excitement to your routine!

Cooling & Hydrating: This conditioning formula delivers the ultimate cooling sensation to keep your lips nourished with a non-sticky and non-greasy finish.

Luminous Finish: This cooling lip oil is infused with sparkling shimmers that give a multi-dimensional finish.

Keychain Charm: Take this cooling lip oil on-the-go and apply anytime, anywhere. Simply attach the keychain to your purse, keys, or wherever to touch up your look!

Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Your search for the perfect blush brush is over. Designed perfectly for the apples of your cheeks, this brush is designed to make you blush. Innovative bristles and an ergonomic handle push this staple over the top.

Achieve luxurious lashes and beautiful brows with the help of this nourishing serum gel. Utilizing a unique brow and lash boosting complex, this serum gel contains powerful ingredients that work together to promote the look and feel of lush lashes and brows. Once applied, this supercharged serum makes your lashes and brows appear visibly fuller and instantly hydrated.

• Fuller-Looking Brows and Lashes: This revitalizing serum gel is supercharged with a brow and lash boosting complex that works to pump them up and make them look and feel more fuller and more lush.
• Nourishing Ingredients: A combination of Biotin, Peptides, and Niacinamide B3 helps nourish and protect hair, making it look and feel stronger.
• Hydrates and Conditions: The addition of Castor Oil and Vitamin E help to keep the brows and lashes hydrated and well-nourished so that they look and feel their healthiest.
• Clear Brow Gel: This serum gel is completely colorless, so you can show off your brows' natural color or add some tint on top!
• Cruelty-Free and Vegan: wet n wild makeup products are never tested on animals and are always cruelty-free.

Get ready for the sharpest lines ever! This waterproof liquid eyeliner features a tapered brush tip that measures less than 0.1mm for the top precision you’ve ever seen. Rated for wear up to 16 hours, this black eyeliner is your new best friend for achieving flawless looks, every time.

• Waterproof Liner: Whether it's a sudden rainstorm or an even more sudden breakup, this liner stays put.
• Ultra-Fine Brush Tip: The most precise brush you've likely ever seen! The tapered brush tip is less than 0.1mm for the utmost precision.
• Bold Black: This liquid eyeliner utilizes the blackest of black pigments to help you achieve the dramatic looks you crave.
• Long-Lasting: This liquid eyeliner is rated for up to 16 hours of wearability.
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Boost those lashes and bring them to new heights with the help of this bold waterproof mascara. Infused with a blend of castor oil and vitamin E, your lashes will look softer and plumper than they ever have before. The unique eye-hugging brush coats every lash from root to tip for stunning results.

• Volumizing + Lengthening: A single swipe is all it takes to make your lashes appear longer, fuller, and more beautiful.
• Waterproof Mascara: Whether it's a sudden rainstorm or an even more sudden breakup, this mascara runs from nothing.
• More Than Just Mascara: Ingredients like castor oil and vitamin E, leave your lashes looking and feeling more radiant.
• Coats Every Lash: The uniquely designed brush hugs each lash from root to tip for ultimate color payoff.
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Our ultimate waterproof formula provides smudge-proof, humidity-proof, flake-proof and cry-proof wear, featuring an ultra-fine brush-tip that delivers any look – from a thin line to a bold, dramatic stroke that last up to 16 hours. It glides on seamlessly and smoothly, while delivering intense, highly-concentrated pigmentation in one easy swipe. This innovative eyeliner features a tank delivery system that allows the perfect flow of pigment with every application offering precision accuracy, ease of application and extended wear. Long-lasting, waterproof, smudge-proof and break-up proof.

Our waterproof, silky formula is lightweight, comfortable, and glides onto the lids without tugging or pulling the delicate eye area. The satin gel formula delivers up to 16 hours of long-lasting, pigment-rich color in every effortlessly, smooth application. Smudge-proof, cry-proof and humidity-proof.

• Effortless Precision: The ultra-flat, angled brush allows for easy application, making sharp, steady lines a breeze.
• Long-Lasting Formula: Enjoy up to 16 hours of wear with a cry-proof, smudge-proof, and fade-proof formula that stays put all day.
• Waterproof Confidence: Designed to withstand tears, humidity, and sweat, this eyeliner ensures your look remains flawless no matter the occasion.
• Versatile Styles: Perfect for creating everything from bold wings to subtle lines, this eyeliner is your go-to essential for any makeup look.
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

Fall in Brow-sessive love with this soft, lightly tinted brow pomade gel, perfect for an instant touch up or dramatic fluff and volume. Our Brow-sessive Brow Shaping Gel delivers foolproof, mess-proof color and fullness. Whether your brows are thin or thick, this formula will groom and keep them in place with a soft, flexible hold that won’t stiffen or flake. The light gel-wax provides natural-looking volume and definition with a perfectly-sized mini brush, depositing just the right amount of buildable color. Layer on coats for more impact or apply a few strokes for subtle perfecting. For an even more natural look, reach for Clear, which adds dimension and dries to a comfortable hold.

• Light gel-wax formula provides natural-looking volume, fullness and definition


• Dries to a soft, flexible hold that won't flake or stiffen


• Tiny brush fluffs and grooms brow hairs into place and builds with just the right amount of color


• Foolproof, mess-proof application

Shine from every angle with our Chameleon Chrome All Over Glitter Mist! This lightweight mist contains micro-fine glitter that catches and reflects light with every move. Use it on the face, body, and hair for buildable shine that layers to your perfect level of sparkle. The formula dries clean with no stickiness or greasy residue.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Unleash your creativity with our Chameleon Chrome Eyeliners! With revolutionary, light-shifting pigments, these innovative liners adapt to your mood and surroundings, revealing new shades and depths with each change in light source. Available in 4 captivating shades, these retractable liners glide on effortlessly, no sharpening needed. The waterproof and smudge-proof formula lasts up to 18 hours, allowing you to express your dynamic, multidimensional look all day long.

• Dynamic Color Shift: Featuring revolutionary light-shifting pigments, these eyeliners reveal new shades and depths with every change in light, letting your creativity shine.
• Effortless Application: The smooth, retractable design glides on easily without the need for sharpening, making application quick and hassle-free.
• Long-Lasting Wear: Enjoy a waterproof and smudge-proof formula that lasts up to 18 hours, ensuring your look stays vibrant and intact all day.
• Versatile Shades: Available in four captivating shades, these liners allow you to create stunning, multidimensional eye looks that adapt to your mood and style.
• Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Defy the ordinary with our Chameleon Chrome Eyeshadow Foil! With breakthrough light-reflecting pigments, this groundbreaking formula bends light with each multi-chromatic flake, revealing all the colors of the rainbow that transform with every glance. Our self-adhering formula blends effortlessly with your fingers or a brush, delivering intense, high-impact color in each stroke. As multidimensional as you are, let your eyes express every facet of who you are.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Color that evolves. Chameleon Chrome Eyeshadow delivers a high-impact, multi-chrome effect packed with vibrant, light-shifting pigments and ultra-reflective pearls. Our silky formula glides on effortlessly, creating a mesmerizing, multi-dimensional finish.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Get ready for a highlight that's as unique as you with our Chameleon Chrome Highlighter! Our revolutionary, light-reactive pigments shift and shimmer with each light source, transforming your look at every angle. This ultra-blendable formula melts into your skin for a glow that adapts with you. Build your spectrum of highlights from a subtle gleam to a vivid radiance, making an unforgettable impression.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!

Own every version of yourself with Chameleon Chrome Lip Foil, a groundbreaking lip color that redefines what it means to shine! This isn't just a lip color, it's a statement as bold as you. With never-before-seen, light-reflecting pigments, each shade transforms with every shift in light, adapting and evolving to your surroundings. With a smooth, non-sticky formula in 2 mesmerizing shades, these lip foils provide full, multidimensional coverage that won't budge.

Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!